I speak a lot in my trainings and to my consulting clients about the power of film to bring your story to life, & engage your potential customer so, practicing what I preach, I have dedicated this month’s blog to actually being more of a vlog, sharing with you a round-up of some of my films and Facebook Lives on a range of topics designed to help you improve your wedding venue’s offering. I hope you find them useful and this encourages you also to take your venue and team live if you haven’t already.
Converting that valuable wedding enquiry – are you doing these things?
Wedding Showcases – how do you make them a huge success: 3 Key Tips
The Comfort Factor – Selling your venue features to meet this desire
If you’re thinking of creating some Facebook Lives (or similar) of your own here’s a few tips that others have kindly shared with me (and I’ve been practising these past few months):
- Use headphones (the ones with the built-in microphone) as the sound quality of your recording will generally be much better.
- Use a tripod (I’ve got one of those grippy ones) if you’re not using a desk-based camera so you can keep the phone/tablet stable while recording.
- Write down your key points (I use an A2 sized pad I have) and stick them in front of you where you can see them but at eye level as a reminder of your key points.
- Don’t forget to introduce yourself and what you do at the beginning and at the end.
- Have fun! Once I got started, I really enjoyed recording Facebook Lives and talking more to my audiences, ie you! And I am planning more Live content over the coming months.
- Don’t forget to review your stats and how the use of film works for you in terms of views, comments, engagement and more to see how successful it is for you.
And here’s a professional film edit (this one produced by the brilliant Emma at Story of your Day) that I also highly recommend to you to really capture what you do and what your venue has to offer. The Lives are no substitute for this but everything works very well alongside each other.
So my overall tip, get your venue and your teams in front of the camera to get your best and most authentic selves out there to your target customers. Lights, Camera, Action!
If you enjoyed and found my Lives and videos helpful and would you like to have an in-depth discussion about your venue and how I can help you take it to new heights with my consulting programmes, then please do get in touch: enquiries@